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How to bring clients back to Laser tag club? Method 4

A tip for the most creative and innovative: host themed nights or tournaments!

Fans of franchises like Star Wars, Marvel, Aliens, The Matrix, or Cyberpunk 2077 won’t be able to refuse laser tag if their favorite characters appear on the battlefield.

Themed battles inspired by movies and games are a real adventure!

Clients don’t just compete — they immerse themselves in the atmosphere of space, a zombie apocalypse, or a sci-fi world. People who weren’t previously interested in laser tag might get hooked by, for example, a Halloween Battle or a Space Tournament.

Many people love cosplay! Even in laser tag, fancy costumes and wigs can be used:

  • Themed events make your club stand out from competitors.
  • Clients get new experiences and vivid memories.
  • Such events bring people together, creating a loyal community.

How to implement such parties in your club?

  • Set dates, themes, and event formats.
  • Promote the event on social media, your website, and via newsletters (we’ve left a sample post in the picture).
  • Decorate the arena, prepare themed music, props, and prizes for participants (cups, medals, merch, certificates).

A photo zone with themed decor kills two birds with one stone: clients get amazing photos, and the owner gets content for social media and websites.

Choosing characters and universes is easy! Just run a poll in your social media.

And don’t forget about profit: create bundled offers for birthdays, team-building events, or other occasions.